Cookie policy

What are cookies?

Cookies are small files that a website saves in your browser when you visit it. They make the website work (for example, by remembering what is in your basket), remember your preferences and, if you agree, help us understand how the website is used and show you ads you may be interested in.

In this policy we explain which cookies and similar technologies we use on happymami.com, what for, who sets them, how long they last and how you can accept them, reject them or change your mind at any time.

Who is responsible

Happymami Lactancia S.L., tax ID B02999415, registered at C/ Nicaragua, 7, nave 5, 23650 Torredonjimeno (Jaén, Spain). You can write to us at rgpd@happymami.com.

The types of cookies we use

Necessary. They make the website work: the basket, language and currency, security and saving your cookie choice. They do not need your consent and cannot be switched off from the banner.
Preferences. They remember options you choose so you do not have to repeat them.
Analytics. They tell us, in aggregate, how the website is used (which pages are visited, where a purchase gets stuck) so we can improve it. They are only switched on if you accept them.
Marketing. They measure our ads, show you Happymami ads on other websites and social networks, and personalise our emails. They are only switched on if you accept them.

List of cookies

This is the list of cookies used by happymami.com on the date of this policy. “First-party” means our website sets it; “third-party” means another company sets it through our website.

Necessary

_shopify_essential (Shopify, first-party · 1 year): Basic shop functions: session, basket and security.
_shopify_cmp (Shopify, first-party · 1 year): Saves whether you accepted or rejected cookies.
localization (Shopify, first-party · 1 year): Remembers your country and language.
cart_currency (Shopify, first-party · 14 days): Remembers the basket currency.
cart (Shopify, first-party · 14 days): Keeps the products in your basket (only when you add one).

Analytics (only if you accept them)

shopify_client_id (Shopify, first-party · 1 year): Shop visit and sales statistics.
_ga (Google Analytics, Google · 400 days): Distinguishes visitors to count visits in aggregate.
_ga_5MM02J9GLD, _ga_VEHFG65LNE (Google Analytics, Google · 400 days): Keep the session state in Google Analytics.
_clck (Microsoft Clarity, Microsoft · 1 year): Identifies the visit to study how the website is used (clicks, scrolling).
_clsk (Microsoft Clarity, Microsoft · 1 day): Links the pages of a single visit.

Before you choose, Microsoft Clarity may record technical, anonymous data about the visit (for example clicks and scrolling) without using cookies or storing anything on your device. It only sets its cookies if you accept analytics cookies.

Marketing (only if you accept them)

_fbp (Meta: Facebook and Instagram · 90 days): Measures Meta ads and shows related ads.
_gcl_au (Google Ads, Google · 90 days): Measures purchases that come from Google ads.
__kla_id (Klaviyo · 400 days): Recognises your browser to personalise our emails and forms.

In addition, if you accept marketing or analytics cookies, Google, Meta and Microsoft may set their own cookies on their domains (for example google.com, facebook.com or clarity.ms). Their use is governed by their policies: Google, Meta and Microsoft. If you sign in with Shop, Shopify also uses cookies on shop.app (Shopify’s policy).

Similar technologies

As well as cookies, the website saves some data in your browser’s local storage:

Necessary, from Happymami: your country, to show you the right delivery options, and the sets you are putting together.
From Klaviyo (marketing): the products you have viewed and whether you have already filled in a form, so it is not shown to you again.
From Google (marketing): Google ads measurement, like the _gcl_au cookie.

How to accept, reject or change your choice

On your first visit we show you a notice with three options: accept all, reject all or choose by type in “Manage preferences”. Rejecting is as easy as accepting, and you can keep using the website and buy from it whatever you choose.

We keep your choice for one year. You can change it at any time from the “Cookie preferences” link at the bottom of the website.

You can also delete or block cookies in your browser: Chrome, Safari, Firefox and Edge. If you block necessary cookies, the basket or the language switch may not work.

Transfers outside the European Union

Some of these companies (Google, Meta, Microsoft, Klaviyo and Shopify) may process data in the United States. They take part in the EU-US Data Privacy Framework or use the standard contractual clauses approved by the European Commission, which guarantee an adequate level of protection.

More information

To find out how we process your personal data and how to exercise your rights, see our privacy policy or write to us at rgpd@happymami.com.

We may update this policy if the cookies we use change. The date of the last update is at the bottom of the page.

Last updated: 12 November 2026.